The idea for Two Door Death Machine all started with a funny comic concept- a rag tag punk band, a whole lot of equipment, and a run down 1998 Nissan coupe to haul everything and everyone in. An exploration of classic punk hand-lettering grew into a complex brand identity with complete identity guidelines, merchandise, conceptual event spaces, and both digital and physical marketing campaigns. Two Door Death Machine is a thoroughly established brand identity that maintains its anti-establishment roots.